ABOUT US

Experience the unique blend of luxury and warmth at Mauve Salon

our story

Since 2016, Mauve has been a cornerstone of the Denver hair scene. More than just a salon, we're a community where creatives thrive and clients feel valued.

We are passionate about providing a truly luxurious salon experience while fostering a warm and inclusive environment for both our talented stylists and valued clients. Experience the unique blend of luxury and warmth that defines us.

Book your consultation today and discover the Mauve difference!

A DREAM COME TRUE

Meet the owner & founder, Amanda

Owner and founder Amanda Williams proudly stands, smiling, in front of an elegant balloon arch at the entrance to the newest Mauve Salon location at Cory Merrill

Amanda Williams is the founder of Mauve Salon, where her passion for both the beauty industry and interior design seamlessly come together to create a warm, vibrant environment. She’s dedicated to crafting a space that feels like a second home for both clients and staff, combining her eye for design with a commitment to making everyone feel welcome.

Owner and founder Amanda Williams proudly stands, smiling, with her husband at the entrance to the newest Mauve Salon location at Cory Merrill

At the heart of her journey is her family, with her husband being her biggest fan and unwavering supporter throughout her career. His encouragement has been a driving force in helping her turn her vision into reality. For Amanda, Mauve Salon is more than just a place for great hair; it’s a reflection of her values—community, connection, and care—where everyone who walks through the door feels valued and at home.

The first Mauve Salon opened in the stylish Cherry Creek neighborhood in 2016, and Mauve II opened in 2024 in the vibrant Corry Merrill area of Denver, CO.

Emilee Hoekstra

CEO OF MAUVE SALON - CHERRY CREEK

CEO of Mauve Salon Cherry Creek, Emilee Hoesktra, stands smiling in front of a glass-paneled background

Leading the flagship salon with a strong vision for excellence and community, Emilee’s focus is on creating an exceptional guest experience while supporting and inspiring the salon team.

With a deep passion for the beauty industry, Emilee fosters a positive, inclusive environment that reflects the core values of Mauve Salon. Under her leadership, Mauve Salon Cherry Creek has become a standout destination, where both clients and staff feel valued and empowered.

A SPECIAL THANK YOU TO

OUR EXPANDING MAUVE FAMILY

None of this incredible journey would have been possible without our wonderful clients who have supported us every step of the way!

Thank you for being an important part of the Mauve family—your loyalty and trust have truly made Mauve Salon what it is today, a vibrant and welcoming haven for beauty and style.